Complete brand control
Your name, your label, your carton. The bottle on the shelf is entirely yours — the formula inside is the one already trusted by thousands of homeowners.
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SmartFuel White Label Program
10,000 bottle minimum · 30-60 days to launch
Private label bioethanol fireplace fuel
Your label. Our fuel.
Sell the clean-burning fuel behind SmartFuel under your own brand — bottled, cartoned and labelled as yours, in our patent-pending SAFETY-POUR bottle.
10,000
Bottle minimum
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Your brand, our formula
A time-tested bioethanol blend
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30-60 days
From approved artwork to first shipment
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SAFETY-POUR bottle
Patent-pending, lower liability
A proven product, under your own label.
White labelling with SmartFuel gives you brand control without the cost, time and risk of developing a fuel from scratch. We blend, bottle and certify. You market and sell.
A time-tested formula
The same clean-burning bioethanol blend that made SmartFuel a best seller for ethanol fireplaces. No reformulation, no test batches, no guesswork.
Lower product liability
Every bottle ships with our patent-pending SAFETY-POUR closure, designed to reduce the spill and flare-up risk that comes with ordinary ethanol fuel bottles.
No plant, no equipment
Skip the blending line, the hazmat handling and the compliance overhead. We already run it at scale, in the United States.
Ship it, or let us ship it
Take delivery of your finished pallets, or leave stock in our warehouse and use our drop-ship service to send orders straight to your customers.
Room to scale
Start at the minimum and grow from there. Pricing improves as your run size climbs, so your margin moves with your volume.
Built for
Fireplace & hearth brands
Outdoor living retailers
Hospitality suppliers
Extraction & lab supply
Online & marketplace sellers
From artwork to first pallet.
A private label run is a short, predictable project. Here is the whole path, start to finish.
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Step 1
· 1 business day
Tell us what you need
Send the form below with your format, volume and timing. We come back to confirm fit and share indicative pricing.
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Step 2
· Week 1
Lock the spec
Choose your bottle or jug format, carton configuration and quantity. We confirm the blend, the compliance labelling and the final quote.
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Step 3
· Week 1-2
Send your artwork
Supply print-ready label and carton artwork, or use our design help. We proof everything against hazmat labelling requirements before it goes to print.
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Step 4
· 30-60 days
We produce your run
Labels and cartons are printed, bottles are filled and packed under your brand, and your order is quality-checked before release.
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Step 5
· Ongoing
Ship, or drop-ship
We deliver your finished pallets, or hold them in our warehouse and drop-ship individual orders to your customers on your behalf.
Program at a glance
The numbers, up front.
No discovery call needed to work out whether we are a fit. If these terms work for you, the form below takes about two minutes.
Start your white label inquiry- Minimum order
- 10,000 bottles Per SKU, per production run
- Lead time
- 30-60 days From approved artwork to first shipment
- Available formats
- 1 litre bottle · 1 quart bottle · 3 litre jug Bottle label and shipping carton both carry your branding
- Closure
- Patent-pending SAFETY-POUR Engineered to reduce spill and flare-up liability
- Fulfillment
- Ship to you, or drop-ship for you We can hold your branded stock and ship direct to your customers
- Product lines
- Fireplace fuel & extraction solvents Both available under private label
- Manufactured
- United States Blended, bottled and packed domestically
Tell us about your brand.
The more you share now, the more useful our first reply will be. Everything after your contact details is optional.
- A real person reads every submission
- We reply within one business day
- Indicative pricing in that first reply
- No obligation and no automated sales sequence
Prefer email?
sales@trysmartfuel.com
Answers, before you ask.
Something not covered here? Email sales@trysmartfuel.com and a real person will answer.
What is the minimum order?
The minimum for our white label fuel program is 10,000 bottles per SKU, per production run. That covers the label and carton print run as well as the fill.
How long does it take?
Typically 30 to 60 days from approved artwork to your first shipment. Repeat runs move faster, because your print files and spec are already on record.
Why white label instead of developing my own fuel?
Brand control without the development cost. You get a formula already proven in the market, compliant labelling and an established supply chain — so your effort goes into marketing and distribution rather than blending, testing and hazmat compliance.
Do I need my own warehouse?
No. We can ship your finished order to you, or hold your branded inventory in our warehouse and drop-ship individual orders directly to your customers. Many partners start with drop-ship and move to stocking as volume grows.
Which formats can I brand?
1 litre bottles, 1 quart bottles and 3 litre jugs. Both the bottle label and the shipping carton carry your branding.
Can you help with the label design?
Yes. Send print-ready artwork if you have it, or tell us on the form that you need design help and we will quote it. Either way we proof every label against the hazmat labelling requirements that apply to ethanol fuel before anything goes to print.
Is the SAFETY-POUR bottle included?
Yes. Every white label bottle uses our patent-pending SAFETY-POUR closure, designed to reduce the spill and flare-up risk associated with other ethanol fuel bottles — and the liability that comes with it.
Can I private label extraction solvents too?
Yes. Alongside fireplace fuel we private label extraction solvents. Tick both on the form and we will quote them together.
How do I get started?
Complete the form on this page. Someone from our team reviews every submission and replies within one business day to confirm fit and share indicative pricing.
Ready to put your name on it?
Send us your format, volume and timing. You will have indicative pricing back within one business day.